French Connection has been a high street staple for longer than we can remember. Founded in 1972, its clothes were designed to make the wearer feel great. But it was in the late 1990s when the brand really hit the headlines. Its controversial ‘fcuk fashion’ campaign secured its status as an iconic label.
Of course, there’s more to French Connection than a misspelt swear word. Today, it designs contemporary pieces, from chic style statements to everyday essentials, as well as accessories and homeware.
Here, we take a look at some of the best picks from French Connection’s current range. Each one designed to lift your spirits and set the scene for a glorious summer.
Easy wardrobe essentials
Some days, loungewear is all you need. Others, you want to elevate your everyday look. Which is why every wardrobe should contain relaxed essentials. We’re talking capsule-style pieces that set the tone for those long summer days. Because while packing for a holiday or planning a wedding outfit requires some thought, getting dressed every day between June and September should be a breeze.
Looking for that one piece you will wear time and time again? French Connection’s Linen White Appelona Anglaise Popover Shirt fits the bill. Whether you’re at your desk or meeting friends in the park, this is the kind of item you can rely on. Pared back? Yes. Boring? No way!
Chic, signature statements
When you’re on the hunt for effortless summer style, look no further than the humble jumpsuit. Adding a healthy dose of sophistication to your styling, it’s a strong summer fashion contender. Call it a breath of fresh air on a hot summer’s day, or a gratifying alternative to the midi dress – a jumpsuit ticks all the fashion boxes.
French Connection offers a small-but-perfectly-formed range of jumpsuits. For an occasion-ready look, try the Harlow Sleeveless Jumpsuit by French Connection: chic, flattering, and show-stopping. Better still, it’s sustainable: crafted from recycled plastic bottles. The draped neck and wide-leg cut are the perfect blend of elegance and comfort. We think you’ll agree it’s a masterclass in how to dress smart this summer.
In the mood for denim
Our obsession with denim is unwavering. Trends come and go, but denim is always our go-to. It transcends seasons – even decades. It can be dressed up or down. And gives you a lot of bang for your buck. So, when you’re looking for a base for your next designer look, jeans always hit the brief.
Take skinny jeans. Some have sounded their death knell, but don’t be so sure. In 2023, they’re out in force, on catwalks and beyond. A staple style – like the Rebound Response Skinny Jeans by French Connection – are flattering, comfortable and versatile. Whether it’s a ‘t-shirt and trainers’ or a ‘jeans and a nice top’ kind of day, this classic cut offers enduring appeal.
Ready to wear what makes you happy? Shop French Connection at Hurley’s now.
Keep an eye on our blog for more helpful information when it comes to looking after your designer wear, as well as fashion hints and tips.